Amika The Kure Strength Repair Shampoo 16.9 fl oz

What It Is
A gentle, bond-repairing shampoo clinically proven to strengthen hair weakened by daily stressors, heat styling, and chemical treatments.

What It Does
Formulated with bond fortifying technology, plant butters, and vegan proteins, this shampoo gently cleanses while reinforcing fragile strands—helping restore dry, damaged hair to a healthier, stronger state.

What Else You Need to Know

• Delivers 55% less breakage* and hair that’s 2x stronger* after one use.

• Clinically proven safe for color-treated hair.**

• Bond Fortifying Technology: Targets the bonds most prone to breakage from heat, chemical, and environmental damage.

• Plant Butters: Mango butter, borage oil, and shea butter provide rich moisture and nourishment.

• Vegan Proteins: Quinoa-derived proteins mimic the benefits of keratin to help strengthen strands.

• Sea Buckthorn: A superfruit packed with omegas, vitamins, and lipids to boost shine, softness, and manageability.

*After one use, when used as a system.
**Clinically tested with shampoo + conditioner system.