{"product_id":"truss-permanent-hair-color-2-11-oz","title":"TRUSS Permanent Hair Color 2.11 oz","description":"\u003cp data-start=\"134\" data-end=\"433\"\u003eAchieve salon-quality, long-lasting color with \u003cstrong data-start=\"181\" data-end=\"211\"\u003eTRUSS Permanent Hair Color\u003c\/strong\u003e. Designed for professional and at-home use, this advanced formula delivers vibrant, even tones while protecting hair health. Enriched with conditioning ingredients, it leaves hair feeling soft, silky, and full of shine.\u003c\/p\u003e\n\u003cp data-start=\"435\" data-end=\"454\"\u003e\u003cstrong data-start=\"435\" data-end=\"452\"\u003eKey Benefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"455\" data-end=\"874\"\u003e\n\u003cli data-section-id=\"15ngxwm\" data-start=\"455\" data-end=\"539\"\u003e\n\u003cp data-start=\"457\" data-end=\"539\"\u003e\u003cstrong data-start=\"457\" data-end=\"486\"\u003eRich, long-lasting color:\u003c\/strong\u003e Provides full coverage and fade-resistant results.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"rm7v0j\" data-start=\"540\" data-end=\"621\"\u003e\n\u003cp data-start=\"542\" data-end=\"621\"\u003e\u003cstrong data-start=\"542\" data-end=\"565\"\u003eNourishing formula:\u003c\/strong\u003e Helps maintain moisture and softness during coloring.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"5978b7\" data-start=\"622\" data-end=\"701\"\u003e\n\u003cp data-start=\"624\" data-end=\"701\"\u003e\u003cstrong data-start=\"624\" data-end=\"645\"\u003eEven application:\u003c\/strong\u003e Ensures consistent, vibrant results from root to tip.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1c8lofc\" data-start=\"702\" data-end=\"792\"\u003e\n\u003cp data-start=\"704\" data-end=\"792\"\u003e\u003cstrong data-start=\"704\" data-end=\"718\"\u003eVersatile:\u003c\/strong\u003e Ideal for covering gray, refreshing color, or creating bold new shades.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1gsmhsg\" data-start=\"793\" data-end=\"874\"\u003e\n\u003cp data-start=\"795\" data-end=\"874\"\u003e\u003cstrong data-start=\"795\" data-end=\"820\"\u003eProfessional quality:\u003c\/strong\u003e Trusted by salons worldwide for dependable results.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"876\" data-end=\"902\"\u003e\u003cstrong data-start=\"876\" data-end=\"885\"\u003eSize:\u003c\/strong\u003e 60 g \/ 2.11 oz\u003c\/p\u003e\n\u003cp data-start=\"904\" data-end=\"1033\"\u003eWith \u003cstrong data-start=\"909\" data-end=\"939\"\u003eTRUSS Permanent Hair Color\u003c\/strong\u003e, enjoy radiant, healthy-looking hair that lasts, giving you confidence and style every day.\u003c\/p\u003e","brand":"Allure","offers":[{"title":"7.44 MEDIUM BLOND COPPER INTENSE","offer_id":47649579401390,"sku":null,"price":28.0,"currency_code":"USD","in_stock":true},{"title":"7.43 MEDIUM BLONDE GOLDEN COPPER","offer_id":47649579434158,"sku":null,"price":28.0,"currency_code":"USD","in_stock":true},{"title":"7.34 MEDIUM BLOND COPPER GOLDEN","offer_id":47649579466926,"sku":null,"price":28.0,"currency_code":"USD","in_stock":true},{"title":"66.62 DARK BLONDE RED VIOLET SPECIAL","offer_id":47649579499694,"sku":null,"price":28.0,"currency_code":"USD","in_stock":true},{"title":"6.73 DARK BLONDE GOLDEN BROWN","offer_id":47649579532462,"sku":null,"price":28.0,"currency_code":"USD","in_stock":true},{"title":"12.89 SUPER BLEACHING PEARL","offer_id":47649579565230,"sku":null,"price":28.0,"currency_code":"USD","in_stock":true},{"title":"6.0 DARK BLONDE","offer_id":47649579597998,"sku":null,"price":28.0,"currency_code":"USD","in_stock":true},{"title":"8.0 LIGHT BLONDE","offer_id":47649579630766,"sku":null,"price":28.0,"currency_code":"USD","in_stock":true},{"title":"7.0 MEDIUM BLONDE","offer_id":47649579663534,"sku":null,"price":28.0,"currency_code":"USD","in_stock":true},{"title":"7.47 MEDIUM COPPER CHESTNUT BLONDE","offer_id":47649579696302,"sku":null,"price":28.0,"currency_code":"USD","in_stock":true},{"title":"6.66 TRUSS COLOR DARK INTENSE RED BLONDE","offer_id":47649579729070,"sku":null,"price":28.0,"currency_code":"USD","in_stock":true},{"title":"5.0 LIGHT BROWN","offer_id":47649579761838,"sku":null,"price":28.0,"currency_code":"USD","in_stock":true},{"title":"7.4 MEDIUM COPPER BLONDE","offer_id":47649579794606,"sku":null,"price":28.0,"currency_code":"USD","in_stock":true},{"title":"8.44 LIGHT INTENSE COPPER BLONDE","offer_id":47649579827374,"sku":null,"price":28.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0659\/1804\/2286\/files\/2_02fbddad-c0db-40a4-95d8-9ffae41f3604.jpg?v=1773892205","url":"https:\/\/allure11.com\/products\/truss-permanent-hair-color-2-11-oz","provider":"Allure","version":"1.0","type":"link"}